Daily Defence Sunscreen

Lightweight daily protection designed for Indian weather.

Elegant daily wearLow-heaviness directionProtection claims pending testing

View the development dossier

Development statusIn formulation

Current directionElegant daily wear

Concept packaging visual · SPF/PA shown on the mockup is not a final claim and remains subject to testing

Development statusIn formulation

Skin and climate directionDaily facial use in Indian heat, humidity, pollution exposure and urban routines.

Texture ambitionMatte gel-cream or light lotion with a non-greasy premium finish.

Packaging directionAirless pump or laminated tube after packaging-compatibility review.

Sensory ambition

The formula must feel elegant enough for repeat daily use—not merely impressive in an ingredient list.

Claim discipline

No fairness, miracle, medical, protection or measurable performance statement is treated as final without the relevant evidence.

Next approval gate

Sample refinement is followed by stability, safety, compatibility, documentation and final packaging review as applicable.

Development notice

This page presents a product direction, not a finished commercial specification. Formula, ingredients, packaging, claims and launch details may change following laboratory, stability, safety, compatibility and regulatory review.

The product thesis

What we are building.

Daily protection without a heavy feel

The sunscreen direction prioritises low white cast, non-greasy wear, good spreadability, comfortable reapplication and suitability for Indian heat and humidity.

Claim discipline

SPF, PA, broad-spectrum and water- or sweat-resistance statements will appear only after the relevant final formula has completed the appropriate testing.

Development priorities

Matte gel-cream or light-lotion texture.
No heavy sticky feel or avoidable pilling.
Comfortable daily wear and reapplication.
Packaging compatibility before final lock.

Private first access

Enter at the beginning.

Receive considered development notes, private product previews and the first launch invitation—without constant promotions.

01 · Development notes02 · Private previews03 · Launch priority

Your detailsPrivate and secure